Content and Marketing for London Businesses & Brands
Spark Content and Marketing is for London businesses & brands, professional services & wellbeing studios, to market with clarity & ease.
Spark Content and Marketing: how does it work?
Spark Content and Marketing started as as content workshops for small business owners in South West London, then content days for entrepreneurs to create high-quality assets and mentoring business owners on marketing and growth plans.
After I completed the level 5 in Coaching and Mentoring with the reputable Association of Business Mentors, I decided to give these marketing strands their home. I decided to call it spark because the mentoring qualification had sparked an idea in me.
Spark Content and Marketing is a collection of marketing support and a small collective of marketing specialists behind. We offer strategy days, content days and ongoing marketing support, bringing a fresh perspective and looking for your views.
Marketing Strategy We start with a digital audit and actionable recommendations. From there we design a custom marketing framework, based on your audience, brand and story pillars, what makes your brand unique and how to communicate that with clients. Having a repeatable system for marketing set up, means you can market your brand with absolute clarity and ease. |
SEO Strategy Establish authority and capture high-value clients who are actively looking for the specific expertise online. I help with keyword research, optimising your existing content, and build a long-term strategy that continuously grows your visibility. |
Social Media Consistent, premium social content extending the strategy and executing it. Every single post serves a clear purpose in the customer journey: educate the audience, build trust, and convert viewers into clients. |
Premium Content, Photography & Video As well as stand-out brand photography I work with an expert videographer to deliver high-quality, commercial-grade promotional video and mobile-optimised short-form reels that commands trust. |
To see how we work together, explore the areas below. The testimonials show it in clients’ own words. I draw on my business coaching and mentoring skills, developed since becoming a mentor in 2023 and, most recently, by completing the ILM Level 5 Certificate in Effective Coaching and Mentoring.
Mentoring
Sessions
Mentor
Mentoring
Why Spark Content and Marketing: how it started
Over the past few years, running Small Business Network and working as a brand photographer, I’ve had the privilege of speaking with hundreds of brilliant business owners, founders and creators across London.
One thing came up time and time again: small business owners who are exceptional at what they do but don’t have the time or systems in place to do all the marketing, social media and SEO required to stand out and be strategic and consistent.
Whether you need a Strategy Day for clarity, a Content Day for premium high-quality assets, or ongoing support, I’d love to find out more. I bring a fresh perspective and would love to hear from you. Get in touch.
Content and Marketing Studio Packages
Please see below for the two options available. One is for a Content day where we spend half a day together to put in place your marketing system based on your ideal client, brand and content pillars, keywords, and templates you can resuse for your marketing. The other is in the form of ongoing coaching and mentoring over four sessions to kick-off with your goals, systems and check-in on progress, review and evaluate. The options are suitable for different stages of the business, if you need to make significant progress first and / or maintain progress through accountability and guidance.
Content Day
£750
This is a founding price: I’m opening up the Content Day offering to only 2–3 clients, at half the full price.
Half a day where we create content for your business and brand matching your audience, content pillars, formats and weekly rhythm, plus a two-week sample calendar and a 1-hour follow-up call after the first session.
Coaching and Mentoring
£450
Four 1:1 sessions of ongoing coaching and mentoring (one session is £150). We work on your content, framework and planning, brand or messaging, depending on what is and isn’t working.
Accountability, easier decision-making and navigating challenges are what people most often take away from these sessions.
What clients say
about working together.
Why work with
a business mentor?
Being a founder or a leading expert is rewarding and exciting — but it can also feel isolating and overwhelming. A business mentor gives you a dedicated space to work on your business and brand.
Real experience.
Not just theory.
I have been in both worlds, corporate and founder. I built my business following a redundancy from a marketing role. I grew it to replace my employed income — and my aim is to sustain long-term independence. I know what it takes.
Alongside running my business, I started a network, mentored founders and professionals across London, and deepened my expertise through formal training and certification.
I am a Business Mentor with the Association of Business Mentors (ABM) and a volunteer mentor for Help to Grow and Digital Boost. My mentoring combines real-world business experience, marketing and personal branding expertise and a grounded, supportive approach.
Mentoring vs
Coaching
Business mentoring and business coaching are often confused. Both use structured conversations and reflective tools — but the key difference is experience.
A business mentor draws directly from their own experience, sharing insight, patterns and lessons learned. A coach typically focuses on performance, mindset and facilitation — without giving advice.
Draws on real-world business experience
Shares practical advice and strategic perspective
Helps you challenge assumptions and decide with confidence
Informed by lived experience of running a business
Best for strategy, direction and marketing clarity
Focuses on performance and mindset
Facilitates thinking without giving direct advice
Uses structured questioning and reflection
Supports behaviour change and personal development
Best for mindset shifts and accountability
Don't know where to start on content and marketing?
Every engagement starts with a free discovery call, 30 minutes to talk about your business, your goals and what you need. No commitment, no pressure.
Or email photography@shimilimears.com · Based in Tooting, South West London