Guides & Resources
Resources on photography, marketing and business.
These free guides are for founders, professionals and small business owners who want to show up better — online and in person. Whether you’re figuring out how to market your business for the first time or preparing for a professional photoshoot, each guide is practical, straightforward and designed to help you take a confident next step.
No fluff. No jargon. Just useful things I’ve learned from working with founders and business owners in London over the years.
Marketing Guide - 10 Effective Ways for Business Owners to Start Marketing Your Business Today
Not sure where to start with marketing your business? This free guide walks you through 10 practical strategies that any small business owner or founder can begin using today — from defining your audience and building your online presence to SEO, email marketing and the power of networking.
It’s written for people who know marketing matters but aren’t sure where to focus first. Whether you’re just starting out or looking for a fresh approach, this guide will give you a clear starting point without overwhelming you.
Want to go deeper? Read the full article: 10 Effective Ways to Market Your Business — a detailed walkthrough of every strategy in the guide.
Headshots Guide - what to consider when updating your headshots
Thinking about updating your professional headshots but not sure where to start? This free guide covers everything you need to consider before booking a headshot session — from choosing the right photographer and planning what to wear, to understanding what makes a headshot work hard for your professional profile.
It’s designed for professionals, founders and business owners who want to feel prepared and confident going into their session — and come out with images they’ll actually use.
Ready to take the next step?
Guides are a great starting point — but sometimes the most effective thing you can do is work with someone who can look at your specific situation and give you a clear direction.
If you’re a founder or professional ready to invest in how you show up online, I offer personal branding photography and headshot sessions designed to produce images that genuinely work for your business. And if you want support with your broader marketing and content strategy, Spark is my mentoring programme for founders who want clarity and momentum.
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